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Privacy Policy
Your privacy matters to us. This page explains how we collect, use, and protect your information, and sets out the terms that govern our text messaging program and your use of this website.
Last Updated: September 10, 2026
1. Introduction
Central Medical Center PLLC ("Central Medical Center," "we," "our," or "us") is committed to protecting the privacy of our patients, website visitors, and users. This Privacy Policy describes how we collect, use, disclose, and safeguard your personal information when you visit our website, use our services, or communicate with us. By using our website or services, you consent to the practices described in this policy.
We operate clinics in Dallas, Irving, and Waxahachie, Texas.
2. Information We Collect
We may collect the following types of information:
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Personal Information: Name, email address, phone number, date of birth, insurance details, and other identifying information you provide when scheduling appointments, filling out forms, or contacting us.
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Health Information: Medical history, symptoms, diagnoses, treatment plans, lab results, and other protected health information (PHI) as defined by HIPAA.
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Technical Information: IP address, browser type, device information, pages visited, and cookies when you browse our website.
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Communication Data: Records of your communications with us, including emails, phone calls, and form submissions.
3. How We Use Your Information
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To provide and manage your healthcare services and treatment
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To schedule and confirm appointments
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To communicate with you regarding your care, inquiries, and our services
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To send appointment reminders via SMS, email, or phone
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To process payments and insurance claims
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To improve our website, services, and patient experience
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To comply with legal and regulatory obligations, including HIPAA
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To send promotional materials or wellness information (only with your consent)
4. SMS & Text Messaging Terms
These terms govern the Central Medical Center text messaging program. By providing your mobile number and checking a consent box on our forms, you agree to these terms.
4.1 Program Description
Central Medical Center offers SMS text messaging to patients and prospective patients who provide their mobile number and give consent on our forms. Marketing consent is collected separately from non-marketing consent. Our forms present two independent consent checkboxes, neither of which is pre-selected or required in order to submit the form:
Non-marketing messages include appointment confirmations, appointment reminders, rescheduling notices, notifications that lab results are ready to discuss, follow-up care instructions, replies to your inquiries, and account or billing notifications.
Marketing messages include promotional offers, wellness information, new service announcements, new location announcements, and special pricing.
You may consent to either, both, or neither. You will only receive the message types you have expressly agreed to receive.
Consent to receive text messages is not a condition of purchase or of receiving treatment.
4.2 How to Opt In
You may join the program by:
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Checking a consent box on our appointment request form at https://www.centralmedcenter.com/contact
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Checking a consent box on written patient intake paperwork completed at one of our clinics
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Giving verbal consent when you call our office at (214) 760-9701 to schedule, which we record in our patient management system
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Replying START or YES to a message from us to resubscribe after opting out
4.3 Sending Number
Messages are sent from (214) 609-1468. Replies to that number are received by our patient support team. For immediate assistance, call our main line at (214) 760-9701.
4.4 Message Frequency
Message frequency varies based on your appointments, your inquiries, and the consents you have selected.
4.5 Message and Data Rates
Message and data rates may apply for any messages sent to you from us and to us from you. If you have questions about your text or data plan, contact your wireless provider.
4.6 Opt-Out
You can cancel the SMS service at any time. Reply STOP to any message you receive from us. We also honor STOPALL, UNSUBSCRIBE, CANCEL, END, and QUIT. We will send a confirmation message, after which you will no longer receive SMS messages from us. To rejoin, sign up again as you did the first time, or reply START.
4.7 Help and Support
Reply HELP to any message for assistance, or contact us directly at (214) 760-9701 or info@centralmedcenter.com.
4.8 Age Restriction
You must be 18 years of age or older to participate in our text messaging program.
4.9 Supported Carriers and Carrier Liability
The program is available on major U.S. wireless carriers. Carriers are not liable for delayed or undelivered messages. Delivery is not guaranteed and may be affected by factors outside our control.
4.10 Mobile Information Sharing
No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. Information sharing with subcontractors in support services, such as customer service and messaging platform providers, is permitted. All other use case categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.
4.11 Protected Health Information in Text Messages
Text messages are not a secure channel. We limit the health information included in SMS and will not transmit detailed diagnoses, lab results, or treatment records by text. For anything involving your protected health information, we will direct you to a secure channel or ask you to call our office.
Do not send us urgent medical information by text. Text messaging is not monitored around the clock and must never be used for medical emergencies. If you are experiencing a medical emergency, call 911.
4.12 Changes to the Program
We may modify or discontinue the text messaging program at any time. Material changes to these SMS terms will be posted on this page with an updated "Last Updated" date.
5. HIPAA Compliance
As a healthcare provider, Central Medical Center is subject to the Health Insurance Portability and Accountability Act (HIPAA). We maintain strict administrative, technical, and physical safeguards to protect your PHI. We will not use or disclose your PHI without your written authorization except as permitted by HIPAA for treatment, payment, and healthcare operations, or as otherwise required by law.
6. Data Security
We implement industry-standard security measures to protect your personal and health information, including encrypted data transmission (SSL/TLS), secure server environments, access controls, and regular security audits. However, no method of electronic transmission or storage is 100% secure, and we cannot guarantee absolute security.
7. Cookies & Tracking Technologies
Our website uses cookies and similar tracking technologies to enhance your browsing experience, analyze site traffic, and understand user behavior. You can control cookie settings through your browser preferences. Disabling cookies may affect certain features of our website.
8. Third-Party Sharing
We do not sell your personal information. We may share your information with trusted third parties only as necessary for:
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Treatment coordination with other healthcare providers
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Payment processing and billing
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Legal compliance and law enforcement requests
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Website analytics services (in anonymized form)
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Service providers who operate our scheduling, communication, and messaging systems on our behalf, under contractual confidentiality obligations
As stated in Section 4.10, text messaging opt-in data and consent are never shared with third parties
9. Your Rights
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Access: You may request a copy of your personal and health information.
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Correction: You may request corrections to inaccurate information.
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Deletion: You may request deletion of your personal data, subject to legal retention requirements.
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Opt-Out: You may opt out of marketing communications at any time.
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Restriction: You may request restrictions on how your PHI is used or disclosed.
10. Children's Privacy
By accessing this website, you agree to the following.
Medical disclaimer. The content on this website is provided for general informational purposes only and is not medical advice. It is not a substitute for consultation with a qualified healthcare provider. Never disregard professional medical advice or delay seeking it because of something you read here.
No provider-patient relationship. Using this website, submitting a form, or exchanging text messages with us does not by itself create a provider-patient relationship. That relationship is established only through an in-person or telehealth visit with one of our providers.
Emergencies. This website and our messaging channels are not monitored around the clock. If you are experiencing a medical emergency, call 911 or go to your nearest emergency room.
Individual results. Patient stories and testimonials reflect individual experiences. Results vary by person and are not a guarantee of any particular outcome.
Insurance and pricing. Coverage, eligibility, and pricing information on this site is subject to change and to verification with your insurer. Please call us to confirm your specific plan.
Intellectual property. All content on this website, including text, images, logos, and graphics, is the property of Central Medical Center PLLC and may not be reproduced without permission.
Governing law. These terms are governed by the laws of the State of Texas, without regard to conflict of law principles.
11. Changes to This Policy
We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated "Last Updated" date. We encourage you to review this policy periodically.
12. Contact Us
If you have questions about this Privacy Policy, our text messaging program, or wish to exercise your rights, contact us at:
Central Medical Center PLLC 2913 Canton St, Dallas, TX 75226
Phone: (214) 760-9701
Fax: (214) 760-9708
Email: info@centralmedcenter.com
Additional locations:
420 W 2nd St, Irving, TX
75060 128 N Hwy. 77, Waxahachie, TX 75165